STATE FARM AT THE CON
Creative Strategist + Project ManagerClient: State Farm
Production: Adult Swim
Creative Director: Gill Austin
Designers: Brandon Lively, Trey Wadsworth, Stu Golley
Brand Partnerships: Darren Katz, Erin Scruggs
Writers: Matthew Hutchinson, Zach White
Producer: Vanessa Palacios
Production: Adult Swim
Creative Director: Gill Austin
Designers: Brandon Lively, Trey Wadsworth, Stu Golley
Brand Partnerships: Darren Katz, Erin Scruggs
Writers: Matthew Hutchinson, Zach White
Producer: Vanessa Palacios
In 2017 (and other years, but this is about 2017), State Farm sponsored Adult Swim On the Green, which is a San Diego Comic Con-adjacent brand activation. Their onsite activation was a giant claw machine, a prize-cycle full of cool swag, and a content series produced with Williams Street Swap Shop, a daily live-streamed web series produced in house at William Street by my dear coworkers.
RIP [adult swim streams]